THE Good Girl Spectacular
This spec campaign explores femininity as performance. Inspired by burlesque, the white and black Perfume bottles are given personality, juxtaposed In fun silhouettes and compositions to become more than an object, but a symbol of versatility.
Carolina Herrera’s Iconic heel-shaped Good Girl perfume embodies the duality of the modern woman: Dare meets Elegance.
In the world
Out of Home
Leaving the undergrounds of burlesque, the Carolina Herrera perfume bottles disrupt and make a scene on the streets of New York, turning every city street into a stage.