Urban Media is a social media marketing agency for women-led brands done being invisible, with an emphasis on keeping social media “social.”

Challenge

Create platform-native content that communicates client ideas quickly while giving each piece a distinct visual hook.

Strategy

I developed concepts, researched trends and creators, produced and edited short-form content, and adapted ideas for Instagram and TikTok.

Focus
Social Content Production · Campaign Development · Audience Engagement · Platform Strategy

Role
Creative Concept Development · On-Set Production · Video Editing · Graphics

SOCIAL CONTENT PRODUCTION

REELS

Educational

Branded

Promotional

Trend

BTS Capture

GRAPHICS

CONTENT CALENDAR

Image 7-1-26 at 10.03 PM.jpeg
Image 7-1-26 at 10.06 PM.jpeg
Image 7-1-26 at 10.04 PM.jpeg
Image 7-1-26 at 10.05 PM (2).jpeg
Image 7-1-26 at 10.05 PM (1).jpeg
Image 7-1-26 at 10.05 PM.jpeg
Image 7-1-26 at 10.04 PM.jpeg

BEHIND THE SCENES

Next

Carolina Herrera "The Good Girl Spectacular"