Challenge

Create short, platform-native films to promote Grenadine’s monthly Mail Club and biannual magazine while building visibility, strengthening audience relationships, and supporting sustainable digital growth.

Strategy

I led campaign ideation, creative development, production, and post-production across promotional content, translating Grenadine’s editorial voice into engaging platform-native storytelling.

Focus
Social Content Production · Campaign Development · Editorial Storytelling · Audience Engagement · Platform Strategy

Role
Creative Concept Development · On-Set Production · Video Editing